Huawei Ads Publisher; Quick App, Way to Earn Money from Advertising…2021-10-12         Follow @huaweinewos Tweet to @huaweinewos
Huawei Quick App increases commercialization through ad monetization, also Huawei Ads Publisher Service has officially supported quick apps. The platform leverages Huawei’s robust platform and data capabilities to help developers generate revenue by accessing and viewing targeted, high-quality and high-value advertising content in their fast apps.
Quick apps do not require installation and can be tapped to open from any location, such as Huawei AppGallery, Huawei Quick App Center, or HUAWEI Assistant·Today, on a variety of Huawei devices, including mobile phones, PCs, tablets, headunits and Visions. Meanwhile, user acquisition, activation and retention can be accomplished easily as fast apps allow instant access to services and content. All these advantages attract hundreds of millions of monthly active users. As of June 30, 2021, developers worldwide had developed 8,700 instant apps, growing 190% year-on-year; The number of monthly active users of HUAWEI Quick App exceeded 150 million with an increase of 114% compared to the previous year.
Huawei Quick App supports various ad formats
- Native advertising: It fits seamlessly into an app’s content. These ads appear naturally so users are often more willing to view the ad content.
- Rewarded ad: Offers users in-app rewards for watching videos in their entirety.
- Banner ad: Rectangular images in an app’s layout that occupy a place at the top, middle, or bottom of the device screen. Banner ads are automatically refreshed at regular intervals. When a user clicks on a banner ad, the user is taken to the advertiser’s page.
- Interstitial: Opens in full screen when users start, pause or close apps.
Extensive advertising resources
By accessing the Huawei Ads Publisher Service, application developers can access a large number of advertising resources. Based on the large user base of Huawei devices, Huawei Ads has managed to integrate resources from Huawei itself, HMS lead developers and advertisers, making it easy and fast for developers to get premium ad content and start monetizing their business.
Huawei Quick App plans to improve ad formats, offering more variety, different and more ways.